Blackberry has finally rolled out its official BBM app for android and iOS after several delays on the release date, it was only the trial/demo version of the app that was out.
And surprisinly, the BBM App has hit above 10 million downloads in the first 24hrs of its release.
Firstly What is BBM?
This might sound funny but believe me there is need for this.
BlackBerry Messenger or BBM as it is commonly known was one of the first mainstream instant-messaging services on smartphones.
The app comes preloaded onto BlackBerry devices allowing users to call, text, video chat and share screens with other BlackBerry users via 3G and free over Wi-Fi.
Using the BlackBerry Group feature, you can privately share calendar events, photos and other documents with up to 30 other BBM users.
How BBM works?
Each BlackBerry devices is assigned a unique PIN – which acts as contact number. In theory these PIN-to-PIN messages are as secure as they come.
Despite its ability to send and receive messages in seconds, there is a complex four-step process for each message:
1. The first stop for a BBM PIN-to-PIN message is the user's mobile network.
2. The operator then forwards the message to a BlackBerry relay station located in Canada.
3. From here message is transferred to BlackBerry’s mobile service provider
4. Finally, the (receiving) mobile service provider then transmits the message to the recipient.
Why is BlackBerry rolling out BBM to iOS and Android users now?
Blackberry is struggling to gain traction in the smartphone market, having spent the bulk of 2012 designing its BlackBerry 10 operating system. The firm lost many of its users to Android and iOS operating systems during this time.
Applications such as WhatsApp, which allow users to communicate over-cross platforms have also become hugely popular and at this moment in time are more useful than BBM.
BBM has an active user base of 60 million, compared to 200 million for WhatsApp.
BlackBerry is hoping that by extending its app to Android and iOS, users will be encourage to buy its devices in any available outlet where it's sold.
How To Download BBM App:
==> For Android users, Visit Google play store and download
==> For iOS users, visit Apple’s App store and Download
==> Run the app and install
==> Enter your email address and you will receive a notification via your mail.
BBM App Roll Out Details:
==> Download BBM – the easiest way is to visit BBM.com from your android or iPhone browser
==> Once you install the app, open it and enter your email address to hold your spot in line.
==> We will email you as soon as you reach the front of the line and can start using BBM
“If
you are among the millions that took the time to sign up at BBM.com,
you can start using BBM immediately without waiting in line.
If you
didn’t sign up in advance, don’t worry – we are focused on moving
millions of customers though the line as fast as possible.
To Avoid waiting inline for approval, just sign up using an existing email of a blackberry user.
Download and Enjoy!
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